The film industry thrives on diverse storytelling, yet many voices remain unheard—not because they lack compelling stories, but because systemic barriers prevent them from being part of the conversation. This is particularly true for disabled nonfiction media makers, who face challenges not only in funding and accessibility but also in being recognized as valuable contributors beyond disability-centered narratives.

Securing funding for your video project isn’t just about outlining numbers on a spreadsheet. It’s about selling the emotional power and transformative potential of your story. Funders want to know that their investment will not only create a visually compelling product but that it will spark change, resonate deeply with audiences, and ultimately make a difference. When it comes to impact-driven storytelling, it's essential to communicate that the value of your video goes beyond just production costs—this is about creating real, lasting change.

Securing funding for your video project isn’t just about outlining numbers on a spreadsheet. It’s about selling the emotional power and transformative potential of your story. Funders want to know that their investment will not only create a visually compelling product but that it will spark change, resonate deeply with audiences, and ultimately make a difference. When it comes to impact-driven storytelling, it's essential to communicate that the value of your video goes beyond just production costs—this is about creating real, lasting change.

An inside look at how we transformed a complex voting system into an award-worthy animated explainer for the Academy of Motion Picture Arts and Sciences.

I was on a shoot recently with a friend who also happens to be a Director of Photography. We were catching up and updating each other on recent projects. I ask if he or anyone he knows is working on explainer videos. He looked me in the eye, and declared: “The explainer video is dead.” That one line stuck with me—was he right? For years, explainer videos have been a go-to way to distill big ideas into snappy, shareable content. Yet in 2025, a world of instant Reels, TikToks, and immersive experiences, it’s hard not to question whether traditional explainers can still cut through the noise.

The American Hospital Association needed an ad to convey a powerful message: hospitals are continuously open, providing care through all circumstances. The core truth—that hospitals are places where life's defining moments unfold and where people take care of people—needed to be communicated with genuine emotion.

At Think Out Loud, we recognized that authentic storytelling required authentic content. Read more about how we created this powerful new ad campaign.

If you’re a documentary filmmaker, you’ve likely faced the reality that funding a project often feels like a second full-time job—one that doesn’t pay. The current funding landscape is built on scarcity, gatekeeping, and power imbalances that disproportionately benefit those with financial privilege. The result? Filmmakers without independent wealth are forced into cycles of financial precarity, overwork, and, in many cases, creative compromise.

The landscape of documentary filmmaking has evolved dramatically. With the rise of branded content and the democratization of filmmaking tools, more storytellers than ever are diving into documentary-style interviews. But one thing hasn't changed: the challenge of capturing authentic, powerful stories on camera.

Whether you're creating traditional documentaries or branded content, the fundamentals of great interviewing remain the same. It's about building trust, staying curious, and creating space for genuine human connection.

The power of stories—whether they're told through photographs, words, or film—isn't just in the moments they capture, but in how they let us connect across time, across experiences, across all the spaces between what was and what is. They give us permission to wonder, to imagine, to piece together our own understanding of the people and moments that shape us.

For filmmakers and video producers archival footage can be a game-changer. It can add depth to explainer videos, documentary projects, and experimental films without the high costs of shooting everything from scratch. However, navigating the world of archival material can be overwhelming, especially regarding copyright restrictions.

Whether you’re creating a branded documentary, a non-profit campaign video, or an explainer animation, starting with a clear direction can make all the difference in the effectiveness of your project. Developing a working hypothesis is one of the best ways to ensure that your video has a solid foundation.

How do you consistently come up with fresh, compelling ideas for your videos? The answer lies in building a story database – a valuable resource that can help you organize your inspirations and fuel your future video projects.

As a nonprofit or NGO, you know that powerful storytelling is key to engaging supporters and driving positive change. But coming up with fresh, compelling ideas for your video content can be challenging. How can you ensure your stories resonate emotionally and inspire action?

This guide provides a valuable starting point for non-profits and organizations seeking financial help to bring their impact stories to life through documentary content.

For nonprofits and organizations, understanding The Hero’s Journey can be a powerful tool to help craft stories that resonate with audiences, especially when creating videos to engage donors, volunteers, or stakeholders.

In the world of interviews—be it journalism, documentary filmmaking, or research—the depth and authenticity of the conversation largely depend on the trust established between the interviewer and the subject. Building this trust isn't just a courtesy; it's essential for unlocking genuine insights and stories that resonate. Here's how you can cultivate a strong rapport with your interview subjects.

Short-form documentaries have emerged as a powerful medium to tell impactful stories succinctly. While brevity is key, the depth and authenticity of the narrative cannot be compromised. One effective way to achieve this is through collaborative storytelling with your subjects. By engaging subjects as active participants rather than passive observers, filmmakers can create more resonant and authentic narratives that captivate audiences.

Short-form documentaries have emerged as a powerful medium to tell impactful stories succinctly. While brevity is key, the depth and authenticity of the narrative cannot be compromised. One effective way to achieve this is through collaborative storytelling with your subjects. By engaging subjects as active participants rather than passive observers, filmmakers can create more resonant and authentic narratives that captivate audiences.

In the health sector, storytelling is a powerful tool that can illuminate patient experiences, highlight the impact of your organization's work, and inspire donors and stakeholders. However, with this power comes the responsibility to respect patient privacy and dignity. Let’s explore the principles and best practices of ethical storytelling in healthcare, ensuring that your videos honor the individuals at the heart of your narratives.

Every story you tell as a non-profit organization or NGO is an opportunity to make a difference. Whether you’re revealing a new issue, refocusing attention on a familiar problem, investigating a controversial cause, or humanizing an entrenched one, your storytelling should always be intentional and strategic.